The LG G5 and Samsung S95F are the best OLED TVs of 2025, and both deliver exceptional picture quality. They take different approaches, though, and each wins in a different kind of room.

The short answer

For most rooms, the Samsung S95F. Its matte screen essentially eliminates glare, its color is exceptionally rich, and RTINGS finds it the more versatile TV.

For a dark home theater with Dolby Vision, the LG G5 (about $1,600 at 65"). It's slightly brighter in HDR, has better processing, and costs less, though RTINGS noted some dark-scene artifacts.

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In this guide
  1. Side-by-side
  2. Where the LG G5 wins
  3. Where the Samsung S95F wins
  4. Which should you buy?
  5. What about the 2026 models?
  6. Frequently asked questions

Side-by-side

LG G5Samsung S95F
PanelWOLEDQD-OLED
Screen finishGlossyMatte anti-glare
Max refresh rate165Hz165Hz
HDR formatsDolby Vision, HDR10, HLGHDR10+, HDR10, HLG
HDMI 2.1 ports44 (on the One Connect box)
Smart platformLG webOSSamsung Tizen
65" price~$1,600~$2,200

These are the 2025 flagship OLEDs from LG and Samsung, and both deliver exceptional picture quality. RTINGS calls them both fantastic, gives each a clear edge in a different room, and ultimately finds the LG hard to recommend over the Samsung.

Where the LG G5 wins

Where the Samsung S95F wins

The S95F's one trade-off: its matte coating makes blacks look slightly gray in a very bright room. It still looks incredible in the dark.

Which should you buy?

Best overall~$2,200 (65")
Samsung S95F OLED (65")
RTINGS: the more versatile TV · our best OLED for a bright room

The S95F is the more versatile TV and the one we'd buy for most rooms, especially any room with windows or lamps.

Worth knowing: no Dolby Vision, so Netflix and Disney+ content plays in HDR10 instead.

Check price on Amazon Prices change often — verify current pricing on Amazon.
Best for dark rooms and Dolby Vision~$1,600 (65")
LG G5 OLED (65")
RTINGS: slight edge in a dark home theater · LG's 2025 flagship

Choose the G5 for a dedicated dark theater, if Dolby Vision matters to you, or if you want flagship OLED brightness for less money.

Worth knowing: the dark-scene lines and noise RTINGS found, and a glossy screen that reflects in bright rooms.

Check price on Amazon Prices change often — verify current pricing on Amazon.

What about the 2026 models?

The LG G6 and Samsung S95H replace these TVs. RTINGS currently ranks the S95H as its best 55-inch TV and calls the S95H the more versatile of the two 2026 flagships too. For a cheaper alternative from each brand, see LG C5 vs G5 and Samsung S90F vs S95F.

Frequently asked questions

Is the LG G5 or Samsung S95F better?
The Samsung S95F is the more versatile TV. Its matte anti-reflective coating essentially eliminates glare in bright rooms, and it avoids the dark-scene artifacts RTINGS found on the G5. The LG G5 has a slight edge in a dark home theater thanks to brighter HDR, better processing, and Dolby Vision support.
Which is better for a bright room, the LG G5 or Samsung S95F?
The Samsung S95F. Its matte coating handles glare far better than the G5's glossy screen. The trade-off is that blacks look slightly gray on the S95F in a very bright room.
Which is better for gaming, the LG G5 or Samsung S95F?
Both are excellent, with four HDMI 2.1 ports, 4K at up to 165Hz, VRR, and near-instant response times. The G5 supports Dolby Vision gaming on Xbox; the S95F is better if your gaming room is bright.